Demon is the result of the requalification of a former reality. Ignited in 1963 in Montebelluna by Girolamo Deon, the brand re-emerged in 2020 with a brand new vision, guided by Alberto Deon, aimed at expressing the vernacular legacy of its territory within the language of contemporary design. The brand's grounded industrial history allows it to investigate the interweaving threads of technical solutions and avant-garde taste, maintaining a fascination for its heritage while underta-king a disruptive reinterpretation of it.